Happy New Year. Okay, maybe it’s a little late for that, but hey, it;s still the first month,
right?
We’ve all been there – new year, new goals! And if you’re a short-term rental property
owner, now is the perfect time to think about how you can elevate your property in 2025.
Whether you’re hoping to attract more guests, fill up those empty dates, or simply freshen
up your space, Key Retreats is here to help you take your short-term rental property to the
next level.
Let’s chat about some simple yet effective ways to make your rental stand out in the
competitive short-term rental market – whether you’re managing everything solo or
partnering with a team like Key Retreats.
Refresh Your Short-Term Rental Property for 2025
You don’t need to embark on a full renovation to make your property pop. Sometimes it’s
the little things that really make a big difference. A new coat of paint, fresh linens, stylish
decor, or even adding a few indoor plants can go a long way in creating a welcoming
environment.
At Key Retreats, we love helping property owners make small updates that really make a
difference. Maybe you’re thinking that old chair or table needs replacing, or the lighting
could use a little sprucing up – start there. Guests love it when they step into a space that
feels fresh and inviting, and it’s the key to getting those 5-star reviews.
Update Your Property Listing to Boost Visibility
When was the last time you updated your short-term rental listing? If you’re working with
Key Retreats, you already know we make sure your property listing is looking its best on
every platform. But if you’re handling it yourself, now’s the time to refresh the photos,
update your property description, and double-check that your amenities are up-to-date.
Have you added new features or made upgrades to your property? Make sure to highlight
them. We know exactly how to make your listing stand out, and we can help optimise it for
maximum visibility.
Focus on Guest Experience to Increase Occupancy Rates
Here’s the secret sauce to standing out: guest experience. At Key Retreats, we focus on
making sure your guests have an unforgettable stay, from smooth communication to a
perfectly prepared space. When guests have a wonderful experience, they’re more likely to
leave glowing reviews—and those reviews are key to attracting more bookings.
Think about adding little extras like a local guide with your favourite spots. It’s these small
touches that can make your guests feel special and keep them coming back.
If you’re handling things solo, think about how you can create those ‘wow’ moments to give
guests an experience they’ll rave about in reviews. A handwritten welcome note always
goes down well.
Streamline Your Short-Term Rental Operations
Managing a short-term rental can sometimes feel like juggling a million things at once. But
with the right tools and systems, it doesn’t have to be overwhelming. If you’re working with
Key Retreats, we take care of everything – from guest communication and booking
management to cleaning and maintenance.
If you’re managing your property independently, tech tools can be a total lifesaver. Smart
locks for easy self-check-ins, property management software to keep everything organised,
and tools to sync calendars can save you a ton of time and hassle.
We also help property owners with dynamic pricing – ensuring your rates are competitive
and that you’re maximising your revenue potential.
Build Your Brand on Social Media to Engage Guests
If you haven’t already, 2025 is the year to start engaging with potential guests on social
media. Key Retreats knows just how powerful social platforms can be for showcasing your
beautiful property and the amazing local experiences nearby.
Even if you’re managing your property solo, social media is a great way to connect with your
future guests. Staying active on social media helps boost your property’s visibility and builds
trust with your guests. Plus, it’s an easy way to build a community around your brand.
Re-evaluate Your Pricing Strategy to Maximise Revenue
Lets talk pricing. Have you reviewed your rates for 2025? At Key Retreats, we help our hosts
set competitive prices based on demand, local events, and occupancy trends. If you’re doing
it yourself, consider using a pricing tool that adjusts your rates in real-time to match the
market.
This ensures you’re always charging the right price at the right time. By optimising your
pricing strategy, you can maximise your revenue and keep your calendar full year-round.
Get More Reviews to Build Social Proof
Let’s be real – reviews are everything when it comes to short-term rentals. After every guest
stay, send a quick follow-up message thanking them and asking for a review. A small
reminder can go a long way in encouraging your guests to share their positive experience.
If you’re handling things independently, have a clear system in place for requesting reviews.
Positive reviews are one of the best ways to boost your visibility, improve your reputation,
and ultimately increase your bookings and occupancy.
Wrapping It Up: Set Your Short-Term Rental Goals for 2025
The New Year is the perfect time to take a step back and set some fresh goals for your short-
term rental property. Whether you’re looking to make improvements, optimise your listing,
or offer a more memorable guest experience, there are always opportunities for growth.
And remember, Key Retreats is here to help every step of the way. We’ll help you elevate
your property, streamline your operations, and keep your guests coming back for more.
Here’s to a successful 2025 with happy guests, glowing reviews, and a fully-booked calendar
all year long.
Key Retreats – You’re welcome, no worries. Managing marvellous properties in lovely
locations is what we do!